Creative Ideas That Inspire

by Joy Keller on Mar 16, 2010


Explore the many different ways you can touch people’s lives with movement.

If you can’t think of a name for your new class, just name it after yourself! That’s what Wanda Bamberg Tia did with WandaWoman Dance, which is on the schedule at Alance Sport and Fitness in Washington, DC. This “high-energy signature dance class” is billed as being motivational and fun and combines elements from funk, hip-hop and Afro-jazz dance styles. The focus is on reconnecting with the joy in movement.

Stance is a dance-based, low-impact class offered at Spectrum Athletic Clubs in Los Angeles. Participants “work up a sweat” in the first part of the workout, which includes “user-friendly choreography.” The second part is spent on weight training and stretching to help “create long, lean muscles.”

Shaw JCC in Akron, Ohio, leveraged New Year’s resolutions to help its members get on the right track for the rest of 2010 with Holiday 911. This 90-minute class served as a jump-start for participants. It balanced fitness elements to provide a well-rounded workout. The same facility also offers S.W.E.T., which stands for “Shallow Water Exercise Training.” Using the shallow end of the pool, participants enjoy an intense program that “encourages cardiovascular fitness and is designed to maximize muscle conditioning.”

Princeton Club in New Berlin, Wisconsin, features a morning express workout for its members called Tread and Shed. This 30-minute class utilizes the facility’s upstairs treadmills to get hearts pumping and to provide an energetic boost for the day ahead.

Class names don’t have to be clever to be a huge draw. The content can speak for itself. Case in point: Balance Your Body, which is offered by Kaplen JCC on the Palisades in Tenafly, New Jersey. This workout is multipurpose in that it is “designed to help strengthen muscles, increase range of motion and flexibility and improve balance and posture.” Participants use a range of equipment, including free weights, medicine balls, The Body Bar®, resistance bands and steps. Mat work is a mandatory part of this class, which is specifically geared toward the prevention of osteoporosis.

IDEA member Alexandra Kelly-Maartens teaches PITAIYO at the U.S. Marine Corps base in Quantico, Virginia. A fusion of Pilates, tai chi and yoga, PITAIYO helps improve core stability, balance, coordination, strength and flexibility. It also teaches a set of “core values,” including “live what you believe” and “be positive in word and thought.” Kelly-Maartens says that she often works in the community with young girls, who are drawn to the class. “When given the opportunity to instill positive affirmations and exercise in young girls’ groups, we jump on it!” n


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About the Author

Joy Keller

Joy Keller IDEA Author/Presenter

Joy Keller is executive editor of IDEA Fitness Journal and IDEA Fit Business Success, and is also a certified personal trainer, indoor cycling instructor, yoga teacher (RYT 200) and Reiki Master. Joy joined IDEA Health & Fitness Association in 2002, and brought with her a wealth of information about how to fine-tune communication channels, after having spent her formative career years specializing in business-to-business journalism. Before she even graduated with honors from the respected University of Georgia journalism school, Joy was offered a job at one of the most successful trade publishing companies in the southeast, Shore Varrone, Inc. She made her mark in the automotive aftermarket industry as a creative thinker and journalist with an intuitive knack for researching and understanding niche audiences. Joy has worked on several titles, including Auto Trim & Restyling News, Truck Accessory News, Digital Output Magazine, Retail & Construction News, Miata magazine, Ford Racing, and many more. Her passion, however, lies with health and fitness. She was the associate editor of ACE Certified News while working at the American Council on Exercise, and transitioned that publication from a newsletter to a magazine. She has enjoyed 17 years at IDEA, where she has launched several publications, including the award-winning Inner IDEA Body-Mind Spirit Review, IDEA Pilates Today and IDEA Fit Business Success. Joy is a content creator and media 2.0 advocate who takes pride in discovering the unique information needs of qualified audiences, and she is dedicated to serving those needs while following the highest available standards.